These are notes from an LDS writing workshop.

– Presentation at LDSPMA by Michael Shane
– Your website must be able to perform across multiple media devices.
– word press accounts for about 60% of the web.
– You have a lot of help videos to answer different questions such as needs for word press.
– Questions you need to ask as you design your audience.
– 1. Who is your target audience?
– 2. What is it, that they need that you can provide?
– 3. What is your website manifesto?
– 4. What action do you want them to take?
– 5. What questions do you end up having to answer over and over?
– Q: What questions do they ask as a service provider?
– You need to create a logo. It needs to look good at the size of a postage stamp.
– You’ve got 7 seconds to catch a visitor’s attention. If you don’t they leave.
– You need to show in the front one line that tells visitors what you do.
– It would also be nice to have a short video that introduces your services. People will watch a video rather than read a paragraph. they will get to know you and your personality through your video.
– You need to know who your ideal client is. What do you expect from them and what do they expect from you.
– Your website needs to be very specific to you.
– You can use other social medial to connect with our audiences such as Instagram and Facebook.
– when you are answer questions by an audience if you have an answer have them go to your website and tell them a direct link to download. it gives more detail.
– You can get people to provide their contact info by giving them an ethical bribe.
– You can buy a website name/domain at Godaddy.com. They will host it for a fee.
– Make sure your website has a backup each night.