I attended a writing seminar created by the publishers Black Card Books. They talked about how to be a successful l business entrepreneur by using your books to build your credentials and to promote your skills/business. Here are my notes on Seven steps to writing a book in 40 hours. Any inaccurate info is the fault of the note taker.

1. Brainstorm 15 chapter titles. Not everything written down as to be perfect. For a sell’s book such chapter titles might include: closing the sale, prospecting, handling objections, exceptional rapport with the customer, dress or networking.
2. Cut those 15 chapters down to 10. Then order them in logical sequence. Some contents of the 15 chapters might be combined.

• As you work on obtaining content for your chapters you will want to delete yourself as to your current occupation. You will introduce yourself as an author. I.e.: I’m the author of an upcoming book titled ‘Title’. I’m interested in gaining 20 minutes of your time to learn your perspective on the subject. (This is not precise phrasing to the book it was offered)

3. For each chapter create 18 independent subtopics on that topic.
4. Focus and narrow down those 18 topics down to 15 and put them in order.
5. Make a significant statement that will tap into the emotional and logical reader. An example of this might be the topic of self-esteem. Confidence is emotional. Or to phrase it differently: When you believe in yourself you win at selling.
6. Turn your titles of your chapters into a question. A type of question that your target audience will asks. An example you have to believe in yourself. Why must you believe in yourself to make a successful sale? Avoid questions are yes no but are open-ended.
7. Have the chapter topic answer three things. This could be a brief review of the most important points of your book

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