Self-marketing and promotion:

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I attended a great writing symposium. It is called Life the Universe and Everything last year. Here are some notes of self-marketing and promotion:

– When you present before an audience you want them to trust you.
– You don’t have to be good-looking to be trusted.
– You need to look and dress confidently.
– Percentages of first impression, 55% are what you look like. This includes part of the clothes, but also confidence and presentation even how you stand.
– Interact with you. Do I create a barrier because I’m not approachable? 38% is your voice/timber. The tone of your voice can be annoying.
– 7% is what I share with you.
– Be open faced. Eyebrows are raised. Look at each person in the audience for these two seconds. Voice: people want to hear a story from James Earl Jones
– Does the audience know the color of your eyes? Make eye contact.
– Be genuine warmth and sincere. Remove barriers – don’t be restricted behind a projector or table. Be among the audience.
– If you behind a lectern find ways to open yourself by voice or mannerisms to the audience.
– Open your body. Open your stance. Don’t fold your arms as it presents a closed position
– If I can’t stand for long time, said the middle of the room.
– Psychological wall: example of one quote I call you a genius, but I’m in the room.
– Gather humility for yourself. Assume everyone in the room is smarter than you. Speak as if you or all peers shared purpose.
– Humility is about them self-depreciation is about me. Message: keep calm. Don’t blink. Example Angels of Dr. Who don’t muddle up your message.
– The power of story: communication is a result of an understanding of the audience.
– Set the high-stakes know what your main goal is what your audience wants. Make your audience care about your presentation. Maybe even describe a life-changing event. What makes the audience care tell the story that shows the importance of your looking glass and some of the steering in
– How does the story you tell help your audience. They want to know how to help them.
– Find out the powerful message of your presentation, you need to make people remember you touch their lives.
– On panels using and open face and sure how you can help readers and fans. Get out of yourself mindset and concentrate upon the audience.
– Get people and staff to talk about themselves.
– Compliments: these sincere genuine and specific.
– Look at each person in the audience for these two seconds

Have advice to add? Please do so, in the comment section of this blog. Thanks.

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